Hybrid AI workflow Architect Valencia

Photorealistic renders. AI as a tool, architect as director.

Photorealistic renders, true to the project. At speeds traditional workflows can't match.

QUALIFIED ARCHITECT HYBRID AI WORKFLOW DELIVERY 4–7 DAYS
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Dettaglio architettonico — tende parasole su facciata, Valencia
The problem

You designed something good. The images don't tell it.

You spent weeks on a project that deserves to be seen. You present it to the client, send it to the competition jury, upload it to your commercial proposal. But the images that go with it aren't good enough — because making them properly costs too much, or whoever makes them takes too long, or the result doesn't really respect what you had in mind.

Result: the client doesn't sign. The competition is won by another firm that designs worse but communicates better. The project stays on your computer.

I understand the frustration of seeing a good project told badly — and of losing time and money waiting for images that arrive late.

LA CAUSA

A thousand tools. Zero method.

Traditional rendering is slow and expensive. Standalone AI tools — Veras, Lookx, Midjourney — produce “generically nice” images that don't respect your project: wrong materials, invented geometries, furniture that doesn't exist.

You need images made by someone who understands the project.

Architectural render faithful to the project

AI rendering workflow for architecture studios

The differential

Anyone can generate an image. Few can represent a project.

AI tools generate images. An architect represents spaces. That difference is everything.

My workflow always starts from the precise 3D model of your project: AI doesn't invent geometry, it respects it. Proportions are real, the layout matches your floor plans, materials are actually purchasable. The final image tells exactly the space you designed.

What changes compared to traditional rendering isn't the result. It's how I get there: AI frees me from the rendering computation — the slowest, most expensive part of the classic process — while I control everything that makes the difference between a pretty image and an image that sells. For you it means the same quality, in half the time, at less than half the cost.

Not because I work less. Because I work differently.

Photorealistic render — kitchen detail, hand on stone top

That's how I deliver in 4–7 days what a traditional workflow produces in 2–3 weeks. Without compromising on quality.

AI architectural rendering services: renders, video, moodboards

What I offer

Three services, three different outputs.

One single method.

Photorealistic images, true to the project.

Photorealistic static renders for client presentations, competitions, portfolios, and marketing materials. Hybrid workflow: precise modeling, guided AI generation, architectural post-production.

When you need this

  • Presenting a project to a client before signing the contract
  • Winning a competition or tender
  • Updating the studio portfolio with high-quality images
  • Promotional material for social, web, brochures

What's included

3D model (built or adjusted by me), image generation, final post-production, 4K files + cropped social versions, 2 rounds of revisions.

What I need from you

2D plans (DWG, PDF) or an existing 3D model (Rhino, SketchUp, Revit). Hand sketches also work if they're clear.

Animated walkthroughs. Reels. Presentations people actually watch.

AI-generated videos starting from static renders or real photos of existing projects. Animation, editing, music. Vertical output for Instagram/TikTok reels, horizontal for homepages and presentations.

When you need this

  • Instagram/TikTok reels to give your projects visibility
  • Opening video for your website homepage
  • Client presentation that leaves a lasting impression
  • Material for competitions and tenders where video makes the difference
  • Giving new life to your existing portfolio

What's included

AI animation of images (renders or photos), editing, music, vertical (9:16) and/or horizontal (16:9) format. Duration 15–60 seconds depending on use.

What I need from you

Just the starting images. Existing renders, real photos of finished projects, or images I produce myself. Everything else I handle.

A note on 2026

Instagram, TikTok, website homepages, important client pitches — everything has moved to video. The static images in your portfolio are a huge asset, but today they are scrolled past in half a second. Animating them gives them a second life, where people actually watch.

Visual concept, before you start.

Set of 3–6 concept images generated with AI to align client, team, or jury on the project's atmosphere. They are not final renders — they are visual directions: style, material palette, mood, references.

When you need this

  • Aligning the client on atmosphere before starting the real project
  • Internal brief with the team on a design direction
  • Initial pitch where you need to sell an idea, not a defined project
  • Exploring 2–3 style variants before choosing one

What's included

Set of 3–6 evocative and technically coherent concept images, 1 revision round, high-resolution files.

What I need from you

A floor plan, or even just a description of the space. Ideally, a few visual references or keywords about the atmosphere you are looking for.

* Indicative rates for standard projects. For complex projects or specific requirements, custom quote within 24h.

Portfolio of residential and hospitality architectural renders

Projects

A selection of recent work.

Residential, hospitality, exhibition.

Want to see more projects or receive the full portfolio?

Request the full portfolio
Video in action

A real example.

Video produced for a client starting from existing images. AI animation, editing, music.

Your existing images can become video content.
Same project, same source file. New life.

Architectural rendering rates Italy and Spain

Transparent rates

Three types of project.

Prezzi indicativi visibili. Il preventivo finale viene costruito sul tuo caso specifico in 24h dopo la prima call.

Recommended

Single space project

Photorealistic renders of a single space: living room, kitchen, bathroom, office, meeting room.

from €490

Save ~€200 per project

  • 3 renders of the same space
  • Detail renders included
  • 3D modeling included
  • 2 rounds of revisions
  • 4K files + social versions
  • Commercial usage rights
Parliamone in call

Interior project

Complete set for residential or small commercial: multiple coordinated spaces, coherent atmosphere.

from €990

Save ~€300 per project

  • 1 initial concept moodboard
  • 3 living room renders
  • 1 kitchen render + 1 bathroom render
  • 3D modeling of all spaces
  • 2 rounds of revisions
  • 4K files + social versions
  • Commercial usage rights
Parliamone in call

Exterior / building project

Volumetric studies, facade, aerial views for buildings, villas, residential developments.

from €1,290

Save ~€200 per project

  • 1 initial concept moodboard
  • 2–3 exterior renders (day/night/aerial)
  • 1 video walkthrough or 30-second aerial
  • 3D modeling included
  • 2 rounds of revisions
  • 4K files + social versions
  • Commercial usage rights
Parliamone in call

Every project is different. The rates above are references for the most common typologies — the final quote is built on your specific case after the first call.

Not included in standard packages: isolated single renders (available for recurring clients) · video animations over 60 seconds · photo-montages on real photos · NDA with specific clauses beyond standard. All rates exclude VAT.

Typical delivery times

4–7 days single space
10–14 days interior project
12–18 days exterior project

Every quote confirms the exact timing based on your specific project.

Experience

Work, recognition, why the workflow really works.

DRAC pavilion — World Design Capital Frankfurt 2026
Competition won

Spanish pavilion for World Design Capital Frankfurt Rhein-Main 2026

The AI workflow isn't a recent idea: it's what won me this competition. Working with competition timelines — weeks, not months — I produced a complete set of photorealistic images and presentation materials that the other competing studios weren't able to deliver with traditional workflows. Speed of representation turned a good project into a winning proposal.

Pavilion built in Frankfurt in 2026, featured on ArchDaily.

→ Read the ArchDaily article
3 years of continuous practice

AI workflow applied to architectural rendering since 2023 — the maximum possible in a field that did not exist before. Not an early adopter for fashion: an architect who saw the potential before others and built a custom system.

50+ completed projects

Across architecture, interior design, exhibition, and renovations. Each typology requires a different approach to representation — and each project has further refined the method.

3 countries Spain, Italy, Germany

Three native working languages, three different regulatory contexts, three markets. One contact person throughout the whole process — from brief to delivery.

Want to know more about the completed projects?

See the full portfolio

Architect specialized in AI rendering, Valencia

Andrea Frenguelli — Architect, Valencia
About me

Andrea Frenguelli

Architect · Valencia

Italian architect based in Valencia. I started using AI in 2023, when colleagues looked at me as if I had betrayed the profession. Three years later they still look at me strangely, but now also with a little curiosity.

I have lived in Valencia since 2023, but I first stepped onto a construction site in Perugia ten years ago, during university. Since then I have never stopped looking at spaces and trying to understand how to improve them. When I am not working, I read and train.

How I work with you
  • I reply to every message within 24 working hours
  • I take on a limited number of projects at a time — quality doesn't scale
  • If a project isn't right for me, I tell you straight away. No pointless quotes.

Come funziona il rendering AI architettonico

How I work

The workflow that won me Frankfurt, applied to every project.

01

Geometry before AI

AI doesn't invent anything. It starts from the 3D model of your project: exact proportions, coherent layout, purchasable materials.

02

Early iteration

Align style, atmosphere, and materials in the first test view, before producing the full set. Saves pointless rounds of revision.

03

Architectural post-production

Final Photoshop pass for realism control, targeted corrections, project-specific retouching. No generic filters.

The workflow, in detail

Essential modeling, not detailed

From DWG, 2D plans, or existing 3D files, I rebuild the model in Rhino. You don't need a hyper-detailed model: details — textures, furniture, finishes — I handle them in the AI generation phase, where they're much faster to iterate. Result: the modeling phase, which traditional workflows eat through in days, here takes hours.

AI generation with proprietary dataset

This is the heart of the method. I work with a custom AI system I built on Claude.ai: a proprietary dataset trained on my way of designing, with specific visual references for each typology (residential, hospitality, exhibition). AI doesn't receive generic prompts — it receives instructions built from my archive. The final rendering engines (Nano Banana 2, ChatGPT Image 2.0) generate the image from the 3D model and the instructions the system produces. Result: maximum visual coherence, predictable quality, compressed timelines.

Photoshop merge, always

AI's direct output is never the final version. Iterating the generated image progressively lowers quality — it's a structural feature of how these models work. The solution is not asking AI to redo everything: you generate a series of variants, compose them in Photoshop with layer masks, control light and color, refine targeted details. Result: an image that has the technical sharpness of traditional rendering and the speed of AI.

Delivery and revisions

4K files, cropped versions for social, 2 rounds of revisions included. Direct communication by email or WhatsApp. No platforms to learn, no extra logins.

Spanish pavilion Frankfurt World Design Capital 2026

WORLD DESIGN CAPITAL · FRANKFURT 2026

Spanish pavilion. Competition won.

Competition timelines, impossible deadlines. With this method I produced a set of editorial-quality images that turned the project into a winning proposal. Featured by ArchDaily, part of the World Design Capital 2026.

Not luck. It's the workflow I apply to every project.

Frequently asked questions

Everything you want to know before writing to me.

Didn't find the answer to your question?

Write me directly
Let's talk

Let's talk on a call.

30 minutes on Zoom. In Italian, Spanish, or English.
No pitch, no aggressive selling — you tell me about the project, I tell you if I can be useful and on what terms.

Prefer to write?

info@studioandrea.es